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Alphabet Inc. (GOOG)
Last Price$170.5(0.2%)
Market Cap$2,036.7B
WACC
9.2%
Cost of Equity
9.3%
Cost of Debt
0.2%
Debt to Equity
1.1%
Beta
1.0
Stock quality
8/10
Great
GOOG WACC
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GOOG vs Peer Set: Discount Rate Comparison
WACC
Cost of Equity
General
Discount rate
financials
Company name
Revenue growth
EPS growth
Net Income margin
Alphabet Inc.GOOG
9.2%
8.7%
27.2%
24.0%
Median Peer Set
9.5%
7.0%
50.8%
(2.6%)
DoorDash, Inc.DASH
11.4%
31.2%
(61.4%)
(6.5%)
Spotify Technology S.A.SPOT
11.3%
15.9%
25.6%
(4.0%)
Zillow Group, Inc. Class CZ
10.8%
(0.7%)
88.9%
(8.1%)
Twilio Inc.TWLO
10.0%
8.6%
(19.2%)
(24.4%)
Meta Platforms, Inc.META
9.9%
15.7%
76.0%
29.0%
Pinterest, Inc.PINS
9.2%
9.0%
(62.3%)
(1.2%)
Match Group, Inc.MTCH
8.5%
5.5%
88.3%
19.4%
Tencent Music Entertainment GroupTME
8.4%
(7.1%)
155.8%
17.7%
Snap Inc.SNAP
7.5%
0.1%
(7.9%)
(28.7%)
Baidu, Inc.BIDU
1.2%
3.3%
1,919.5%
15.1%
Explore more intrinsic value tools hub for GOOG
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FAQ
What is Alphabet Inc.'s discount rate as of Dec 24, 2024?
As of Dec 24, 2024, Alphabet Inc.'s discount rate is 9.24%. This rate is determined based on the weighted average cost of capital (WACC) and the cost of equity, factoring in Alphabet Inc.'s capital structure and risk profile.
What is Alphabet Inc.'s weighted average cost of capital (WACC)?
Alphabet Inc.'s WACC as of Dec 24, 2024, is 9.24%. This value is calculated by blending the cost of debt and cost of equity, reflecting the company’s overall cost of financing its operations.
What is Alphabet Inc.'s cost of equity?
Alphabet Inc.'s cost of equity is 9.3%, as of Dec 24, 2024. This is the return that shareholders expect based on the stock's risk level and market conditions, used to calculate the discount rate for valuing future cash flows.