VRA
Vera Bradley, Inc. (VRA)
Last Price$2.7(1.4%)
Market Cap$74.8M
LTM Rule of 40 (EBIT margin)
(20.9%)
5Y avg
1.3%
Apparel - Footwear & Accessories industry median
4.5%
Stock quality & Intrinsic value
5/10
4.2% undervalued

Vera Bradley, Inc. Rule of 40 (EBIT margin)

Annual
Quarterly
LTM
Industry median
Company stand-alone
VRA
Consumer Cyclical
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Jan'09Jan'10Jan'11Jan'12Feb'13Feb'14Jan'15Jan'16Jan'17Feb'18Feb'19Feb'20Jan'21Jan'22Jan'23Feb'24
Rule of 40 (EBIT margin)
0.0%
36.9%
41.3%
46.8%
37.8%
16.6%
7.5%
8.0%
2.5%
(3.1%)
(2.0%)
22.9%
(2.7%)
20.4%
(12.6%)
(2.5%)
VRA
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Vera Bradley, Inc. (VRA) Rule of 40 (EBIT margin) comparison analysis

VRA key stats

USD
Millions
Billions
Annual
Quarterly
Trailing
Key stats
Income statement
Balance sheet
Cash Flow Statement
Valuation
Ratios
Per share
Per employee
Dividends & Yields
Jan'09Jan'10Jan'11Jan'12Feb'13Feb'14Jan'15Jan'16Jan'17Feb'18Feb'19Feb'20Jan'21Jan'22Jan'23Feb'24
% growth
238.6
0.0%
288.9
21.1%
366.1
26.7%
460.8
25.9%
541.1
17.4%
536.0
(0.9%)
509.0
(5.0%)
502.6
(1.3%)
485.9
(3.3%)
454.6
(6.4%)
416.1
(8.5%)
495.2
19.0%
468.3
(5.4%)
540.5
15.4%
500.0
(7.5%)
470.8
(5.8%)
Cost of Goods Sold (COGS)115.5137.8156.9203.2232.9240.6240.0221.4209.9200.6177.5223.4202.8252.5261.0214.4
% margin
123.1
51.6%
151.1
52.3%
209.1
57.1%
257.6
55.9%
308.3
57.0%
295.4
55.1%
269.0
52.9%
281.2
55.9%
276.0
56.8%
254.0
55.9%
238.6
57.3%
271.8
54.9%
265.5
56.7%
287.9
53.3%
238.9
47.8%
256.4
54.5%
Operating Expenses109.2116.2170.3161.5198.1201.2204.9234.5247.8239.0211.5252.3252.5261.0264.6246.0
Research & Development Expenses (R&D)0.00.00.00.00.00.00.00.00.00.00.00.00.00.00.00.0
Selling, General & Administrative Expenses (SG&A)109.2116.2163.1169.4204.4206.0208.7236.8249.2239.8212.0253.4252.6262.0265.0241.5
27.2
11.4%
45.7
15.8%
53.3
14.6%
96.2
20.9%
110.1
20.4%
94.3
17.6%
64.1
12.6%
46.7
9.3%
28.2
5.8%
15.0
3.3%
27.1
6.5%
19.5
3.9%
13.1
2.8%
26.9
5.0%
(25.6)
(5.1%)
15.5
3.3%
Interest Income0.00.00.00.00.00.60.00.00.00.00.01.21.20.30.20.9
Interest Expense2.52.41.61.10.70.00.40.30.20.41.10.11.20.30.20.0
Pre-tax Income24.743.351.795.0109.593.963.746.528.015.428.220.611.926.6(95.0)11.3
% effective tax rate
1.0
4.1%
17.3
40.0%
5.5
10.6%
37.1
39.0%
40.6
37.1%
35.1
37.3%
22.8
35.9%
18.9
40.7%
8.3
29.5%
8.4
54.4%
7.5
26.5%
5.3
25.9%
1.2
9.9%
6.4
24.1%
(15.6)
16.5%
3.5
30.8%
% margin
23.7
9.9%
43.2
15.0%
46.2
12.6%
57.9
12.6%
68.9
12.7%
58.8
11.0%
38.4
7.6%
27.6
5.5%
19.8
4.1%
7.0
1.5%
20.8
5.0%
16.0
3.2%
8.7
1.9%
17.8
3.3%
(79.4)
(15.9%)
7.8
1.7%
EPS0.671.221.251.431.701.450.950.710.540.200.590.470.260.53(2.52)0.25
Diluted EPS0.671.221.251.431.701.450.950.710.530.190.590.470.260.52(2.52)0.25
% margin
21.3
8.9%
45.6
15.8%
61.7
16.9%
105.6
22.9%
124.7
23.0%
112.1
20.9%
79.3
15.6%
46.7
9.3%
47.7
9.8%
34.6
7.6%
43.6
10.5%
65.2
13.2%
56.7
12.1%
59.8
11.1%
1.5
0.3%
47.8
10.1%

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FAQ

1) What is Vera Bradley, Inc.'s Rule of 40 (EBIT margin)?

As of today, Microsoft Corp's last 12-month Rule of 40 (EBIT margin) is (20.9%), based on the financial report for Nov 02, 2024 (Q4’2024). The average annual Rule of 40 (EBIT margin) for Vera Bradley, Inc. have been (2.7%) over the past three years, and 1.3% over the past five years.

2) Is Vera Bradley, Inc.'s Rule of 40 (EBIT margin) Good?

As of today, Vera Bradley, Inc.'s Rule of 40 (EBIT margin) is (20.9%), which is lower than industry median of 4.5%. It indicates that Vera Bradley, Inc.'s Rule of 40 (EBIT margin) is Bad.

3) How does Vera Bradley, Inc.'s Rule of 40 (EBIT margin) compare to its peers?

As of today, Vera Bradley, Inc.'s Rule of 40 (EBIT margin) is (20.9%), which is lower than peer median of 5.7%. The list of peers includes DECK, CROX, SHOO, SKX, NKE, CAL, WEYS, RCKY, WWW, FORD.