RCL
Royal Caribbean Cruises Ltd. (RCL)
Last Price$241.1(2.0%)
Market Cap$66.5B
LTM Rule of 40 (EBIT margin)
43.7%
5Y avg
27.2%
Travel Services industry median
29.3%
Stock quality & Intrinsic value
7/10
(0.4%) overvalued

Royal Caribbean Cruises Ltd. Rule of 40 (EBIT margin)

Annual
Quarterly
LTM
Industry median
Company stand-alone
RCL
Consumer Cyclical
Crunching data... Almost there!
Dec'05Dec'06Dec'07Dec'08Dec'09Dec'10Dec'11Dec'12Dec'13Dec'14Dec'15Dec'16Dec'17Dec'18Dec'19Dec'20Dec'21Dec'22Dec'23Dec'24
Rule of 40 (EBIT margin)
25.4%
23.1%
32.2%
19.0%
(1.5%)
26.5%
24.0%
7.2%
13.6%
13.1%
13.3%
19.8%
23.2%
28.1%
34.4%
(288.2%)
(283.2%)
467.4%
77.9%
43.5%
RCL
Key metrics and insights to make informed decisions.
View full analysis
Overvalued or undervalued?
Check the intrinsic value for RCL and see if it's the right time to invest.
Dive in

Royal Caribbean Cruises Ltd. (RCL) Rule of 40 (EBIT margin) comparison analysis

RCL key stats

USD
Millions
Billions
Annual
Quarterly
Trailing
Key stats
Income statement
Balance sheet
Cash Flow Statement
Valuation
Ratios
Per share
Per employee
Dividends & Yields
Dec'05Dec'06Dec'07Dec'08Dec'09Dec'10Dec'11Dec'12Dec'13Dec'14Dec'15Dec'16Dec'17Dec'18Dec'19Dec'20Dec'21Dec'22Dec'23Dec'24
% growth
4,903.2
7.6%
5,229.6
6.7%
6,149.1
17.6%
6,532.5
6.2%
5,889.8
(9.8%)
6,752.5
14.6%
7,537.3
11.6%
7,688.0
2.0%
7,959.9
3.5%
8,073.9
1.4%
8,299.1
2.8%
8,496.4
2.4%
8,777.8
3.3%
9,493.8
8.2%
10,950.7
15.3%
2,208.8
(79.8%)
1,532.1
(30.6%)
8,840.5
477.0%
13,900.0
57.2%
16,484.0
18.6%
Cost of Goods Sold (COGS)2,994.23,249.63,981.73,373.04,071.14,458.14,942.65,157.45,305.35,306.35,099.45,015.54,896.65,262.26,062.82,765.12,657.56,614.37,775.08,652.0
% margin
1,908.9
38.9%
1,980.0
37.9%
2,167.4
35.2%
3,159.5
48.4%
1,818.7
30.9%
2,294.4
34.0%
2,594.7
34.4%
2,530.6
32.9%
2,654.6
33.3%
2,767.6
34.3%
3,199.7
38.6%
3,480.9
41.0%
3,881.3
44.2%
4,231.6
44.6%
4,887.9
44.6%
(556.3)
(25.2%)
(1,125.4)
(73.5%)
2,226.2
25.2%
6,125.0
44.1%
7,832.0
47.5%
Operating Expenses1,037.41,121.51,266.12,327.51,330.21,491.81,663.01,742.01,799.51,821.41,913.51,995.22,137.22,336.82,805.22,478.92,663.02,989.63,247.03,726.0
Research & Development Expenses (R&D)0.00.00.00.00.00.00.00.00.00.00.00.00.00.00.00.00.00.00.00.0
Selling, General & Administrative Expenses (SG&A)635.3699.9783.0776.5762.0848.1960.61,011.51,044.81,049.01,086.51,100.31,186.01,303.11,559.31,199.61,370.11,582.91,792.02,125.0
871.6
17.8%
858.4
16.4%
901.3
14.7%
832.0
12.7%
488.5
8.3%
802.6
11.9%
931.6
12.4%
403.1
5.2%
798.1
10.0%
941.9
11.7%
874.9
10.5%
1,477.2
17.4%
1,744.1
19.9%
1,894.8
20.0%
2,082.7
19.0%
(4,601.6)
(208.3%)
(3,870.3)
(252.6%)
(847.9)
(9.6%)
2,878.0
20.7%
4,106.0
24.9%
Interest Income0.00.020.014.17.09.225.321.313.910.312.020.930.132.826.921.016.835.936.016.0
Interest Expense0.00.0333.8327.3300.0339.4382.4355.8332.4258.3277.7307.4300.0333.7408.5844.21,291.81,364.21,402.01,590.0
Pre-tax Income716.0633.9603.4573.7162.4547.5607.418.3473.7764.1665.81,283.41,625.11,815.81,907.6(5,775.1)(5,260.5)(2,156.0)1,704.02,897.0
% effective tax rate
155.6
21.7%
224.5
35.4%
297.9
49.4%
258.3
45.0%
326.1
200.8%
255.2
46.6%
324.2
53.4%
312.9
1,711.1%
330.7
69.8%
328.5
43.0%
334.3
50.2%
271.7
21.2%
294.7
18.1%
254.7
14.0%
412.7
21.6%
729.5
(12.6%)
1,312.0
(24.9%)
(56.1)
2.6%
0.0
0.0%
(18.0)
(0.6%)
% margin
716.0
14.6%
633.9
12.1%
603.4
9.8%
573.7
8.8%
162.4
2.8%
547.5
8.1%
607.4
8.1%
18.3
0.2%
473.7
6.0%
764.1
9.5%
665.8
8.0%
1,283.4
15.1%
1,625.1
18.5%
1,811.0
19.1%
1,494.9
13.7%
(6,504.6)
(294.5%)
(6,572.5)
(429.0%)
(2,099.8)
(23.8%)
1,697.0
12.2%
2,877.0
17.5%
EPS3.473.012.842.690.762.552.800.082.163.453.035.967.578.607.14(30.35)(26.10)(8.23)6.6310.94
Diluted EPS3.262.942.822.680.752.512.770.082.143.433.025.937.538.567.12(30.35)(26.10)(8.23)6.0010.31
% margin
1,273.6
26.0%
1,280.1
24.5%
1,384.4
22.5%
1,352.3
20.7%
1,056.7
17.9%
1,371.4
20.3%
1,692.3
22.5%
1,104.6
14.4%
1,609.8
20.2%
1,727.5
21.4%
2,113.2
25.5%
2,380.6
28.0%
2,695.3
30.7%
2,928.5
30.8%
3,328.6
30.4%
(3,686.6)
(166.9%)
(2,724.7)
(177.8%)
586.1
6.6%
4,471.0
32.2%
5,717.0
34.7%

Discover more Stock Ideas

FAQ

1) What is Royal Caribbean Cruises Ltd.'s Rule of 40 (EBIT margin)?

As of today, Microsoft Corp's last 12-month Rule of 40 (EBIT margin) is 43.7%, based on the financial report for Dec 31, 2024 (Q4’2024). The average annual Rule of 40 (EBIT margin) for Royal Caribbean Cruises Ltd. have been 197.5% over the past three years, and 28.6% over the past five years.

2) Is Royal Caribbean Cruises Ltd.'s Rule of 40 (EBIT margin) Good?

As of today, Royal Caribbean Cruises Ltd.'s Rule of 40 (EBIT margin) is 43.7%, which is higher than industry median of 29.3%. It indicates that Royal Caribbean Cruises Ltd.'s Rule of 40 (EBIT margin) is Good.

3) How does Royal Caribbean Cruises Ltd.'s Rule of 40 (EBIT margin) compare to its peers?

As of today, Royal Caribbean Cruises Ltd.'s Rule of 40 (EBIT margin) is 43.7%, which is higher than peer median of 29.6%. The list of peers includes TCOM, BKNG, MMYT, ABNB, DESP, NCLH, TNL, EXPE, SABR, TRIP.