CRM
Salesforce, Inc. (CRM)
Last Price$293.1(1.6%)
Market Cap$286.3B
LTM Rule of 40 (EBIT margin)
27.7%
5Y avg
26.3%
Software - Application industry median
3.8%
Stock quality & Intrinsic value
7/10
(0.1%) overvalued

Salesforce, Inc. Rule of 40 (EBIT margin)

Annual
Quarterly
LTM
Industry median
Company stand-alone
CRM
Technology
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Jan'05Jan'06Jan'07Jan'08Jan'09Jan'10Jan'11Jan'12Jan'13Jan'14Jan'15Jan'16Jan'17Jan'18Jan'19Jan'20Jan'21Jan'22Jan'23Jan'24
Rule of 40 (EBIT margin)
87.4%
82.2%
59.7%
53.3%
49.7%
30.1%
32.8%
35.2%
30.9%
26.4%
29.3%
25.8%
28.5%
29.2%
30.8%
30.5%
26.4%
26.7%
21.6%
25.6%
CRM
Key metrics and insights to make informed decisions.
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Salesforce, Inc. (CRM) Rule of 40 (EBIT margin) comparison analysis

CRM key stats

USD
Millions
Billions
Annual
Quarterly
Trailing
Key stats
Income statement
Balance sheet
Cash Flow Statement
Valuation
Ratios
Per share
Per employee
Dividends & Yields
Jan'05Jan'06Jan'07Jan'08Jan'09Jan'10Jan'11Jan'12Jan'13Jan'14Jan'15Jan'16Jan'17Jan'18Jan'19Jan'20Jan'21Jan'22Jan'23Jan'24
% growth
176.4
83.7%
309.9
75.7%
497.1
60.4%
748.7
50.6%
1,076.8
43.8%
1,305.6
21.3%
1,657.1
26.9%
2,266.5
36.8%
3,050.2
34.6%
4,071.0
33.5%
5,373.6
32.0%
6,667.2
24.1%
8,392.0
25.9%
10,480.0
24.9%
13,282.0
26.7%
17,098.0
28.7%
21,252.0
24.3%
26,492.0
24.7%
31,352.0
18.3%
34,857.0
11.2%
Cost of Goods Sold (COGS)33.569.1118.9171.6220.5257.9323.8488.9683.6968.41,289.31,654.52,234.02,773.03,451.04,235.05,438.07,026.08,360.08,541.0
% margin
142.9
81.0%
240.7
77.7%
378.2
76.1%
577.1
77.1%
856.3
79.5%
1,047.7
80.2%
1,333.3
80.5%
1,777.7
78.4%
2,366.6
77.6%
3,102.6
76.2%
4,084.3
76.0%
5,012.7
75.2%
6,203.0
73.9%
7,767.0
74.1%
9,831.0
74.0%
12,863.0
75.2%
15,814.0
74.4%
19,466.0
73.5%
22,992.0
73.3%
26,316.0
75.5%
Operating Expenses136.4220.6381.8556.8792.6932.41,235.81,812.72,477.33,388.64,229.94,897.75,985.07,313.09,296.012,400.015,359.018,918.021,134.020,317.0
Research & Development Expenses (R&D)9.823.344.663.899.5131.9187.9295.3429.5623.8792.9946.31,208.01,553.01,886.02,766.03,598.04,465.05,055.04,906.0
Selling, General & Administrative Expenses (SG&A)126.6197.6337.2493.0693.0800.51,047.91,517.42,047.82,764.93,437.03,951.44,777.05,760.07,410.09,634.011,761.014,453.016,079.015,411.0
6.5
3.7%
20.1
6.5%
(3.6)
(0.7%)
20.3
2.7%
63.7
5.9%
115.3
8.8%
97.5
5.9%
(35.1)
(1.5%)
(110.7)
(3.6%)
(286.1)
(7.0%)
(145.6)
(2.7%)
114.9
1.7%
218.0
2.6%
454.0
4.3%
535.0
4.0%
297.0
1.7%
455.0
2.1%
548.0
2.1%
1,030.0
3.3%
5,011.0
14.4%
Interest Income0.00.00.00.025.221.228.320.817.99.510.114.122.036.561.00.00.00.00.00.0
Interest Expense0.00.00.00.00.12.024.917.030.977.273.272.589.086.9154.00.00.00.00.00.0
Pre-tax Income9.228.212.546.285.6142.4104.3(33.3)(127.8)(357.9)(213.1)64.3179.0420.0983.0706.02,561.01,532.0660.04,950.0
% effective tax rate
1.2
13.3%
(1.3)
(4.6%)
9.8
78.4%
23.4
50.6%
37.6
43.9%
57.7
40.5%
34.6
33.2%
(21.7)
65.3%
142.7
(111.6%)
(125.8)
35.1%
49.6
(23.3%)
111.7
173.8%
(144.0)
(80.4%)
60.0
14.3%
(127.0)
(12.9%)
580.0
82.2%
(1,511.0)
(59.0%)
88.0
5.7%
452.0
68.5%
814.0
16.4%
% margin
7.3
4.2%
28.5
9.2%
0.5
0.1%
18.4
2.5%
43.4
4.0%
80.7
6.2%
64.5
3.9%
(11.6)
(0.5%)
(270.4)
(8.9%)
(232.2)
(5.7%)
(262.7)
(4.9%)
(47.4)
(0.7%)
323.0
3.8%
360.0
3.4%
1,110.0
8.4%
126.0
0.7%
4,072.0
19.2%
1,444.0
5.5%
208.0
0.7%
4,136.0
11.9%
EPS0.030.070.000.040.090.160.13(0.02)(0.48)(0.39)(0.42)(0.07)0.260.181.480.154.481.510.214.25
Diluted EPS0.020.060.000.040.090.160.12(0.02)(0.48)(0.39)(0.42)(0.07)0.260.171.430.154.381.480.214.20
% margin
6.5
3.7%
20.1
6.5%
32.3
6.5%
20.3
2.7%
121.6
11.3%
197.6
15.1%
205.0
12.4%
141.0
6.2%
119.9
3.9%
88.7
2.2%
308.4
5.7%
662.5
9.9%
850.0
10.1%
1,238.0
11.8%
1,517.0
11.4%
2,598.0
15.2%
3,301.0
15.5%
3,846.0
14.5%
5,644.0
18.0%
9,221.0
26.5%

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FAQ

1) What is Salesforce, Inc.'s Rule of 40 (EBIT margin)?

As of today, Microsoft Corp's last 12-month Rule of 40 (EBIT margin) is 27.7%, based on the financial report for Jan 31, 2025 (Q1’2025). The average annual Rule of 40 (EBIT margin) for Salesforce, Inc. have been 25.2% over the past three years, and 27.6% over the past five years.

2) Is Salesforce, Inc.'s Rule of 40 (EBIT margin) Good?

As of today, Salesforce, Inc.'s Rule of 40 (EBIT margin) is 27.7%, which is higher than industry median of 3.8%. It indicates that Salesforce, Inc.'s Rule of 40 (EBIT margin) is Good.

3) How does Salesforce, Inc.'s Rule of 40 (EBIT margin) compare to its peers?

As of today, Salesforce, Inc.'s Rule of 40 (EBIT margin) is 27.7%, which is lower than peer median of 35.4%. The list of peers includes COIN, APP, CDNS, SHOP, INTU, NOW, SAP, UBER, WDAY, MSTR.