MAR
Marriott International, Inc. (MAR)
Last Price$246.3(4.2%)
Market Cap$70.3B
LTM Rule of 40 (EBIT margin)
20.9%
5Y avg
22.8%
Travel Lodging industry median
25.6%
Stock quality & Intrinsic value
6/10
(0.1%) overvalued

Marriott International, Inc. Rule of 40 (EBIT margin)

Annual
Quarterly
LTM
Industry median
Company stand-alone
MAR
Consumer Cyclical
Crunching data... Almost there!
Dec'05Dec'06Dec'07Jan'09Jan'10Dec'10Dec'11Dec'12Dec'13Dec'14Dec'15Dec'16Dec'17Dec'18Dec'19Dec'20Dec'21Dec'22Dec'23Dec'24
Rule of 40 (EBIT margin)
19.2%
13.6%
16.0%
5.2%
(16.7%)
13.1%
9.6%
3.9%
15.9%
16.3%
14.3%
25.9%
32.0%
12.0%
9.9%
(47.3%)
43.7%
66.9%
30.7%
20.9%
MAR
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Marriott International, Inc. (MAR) Rule of 40 (EBIT margin) comparison analysis

MAR key stats

USD
Millions
Billions
Annual
Quarterly
Trailing
Key stats
Income statement
Balance sheet
Cash Flow Statement
Valuation
Ratios
Per share
Per employee
Dividends & Yields
Dec'05Dec'06Dec'07Jan'09Jan'10Dec'10Dec'11Dec'12Dec'13Dec'14Dec'15Dec'16Dec'17Dec'18Dec'19Dec'20Dec'21Dec'22Dec'23Dec'24
% growth
11,550.0
14.4%
12,160.0
5.3%
12,990.0
6.8%
12,879.0
(0.9%)
10,908.0
(15.3%)
11,691.0
7.2%
12,317.0
5.4%
11,814.0
(4.1%)
12,784.0
8.2%
13,796.0
7.9%
14,486.0
5.0%
17,072.0
17.9%
20,452.0
19.8%
20,690.0
1.2%
20,972.0
1.4%
10,571.0
(49.6%)
13,857.0
31.1%
20,773.0
49.9%
23,713.0
14.2%
25,100.0
5.8%
Cost of Goods Sold (COGS)10,242.010,472.011,034.011,256.09,673.010,216.011,039.010,229.011,070.011,830.012,363.014,446.016,639.017,150.017,755.09,112.011,056.016,215.018,589.019,999.0
% margin
1,308.0
11.3%
1,688.0
13.9%
1,956.0
15.1%
1,623.0
12.6%
1,235.0
11.3%
1,475.0
12.6%
1,278.0
10.4%
1,585.0
13.4%
1,714.0
13.4%
1,966.0
14.3%
2,123.0
14.7%
2,626.0
15.4%
3,813.0
18.6%
3,540.0
17.1%
3,217.0
15.3%
1,459.0
13.8%
2,801.0
20.2%
4,558.0
21.9%
5,124.0
21.6%
5,101.0
20.3%
Operating Expenses753.0677.0768.0783.0722.0780.0752.0645.0726.0807.0773.0872.01,150.01,153.01,279.01,108.01,043.01,084.01,260.01,334.0
Research & Development Expenses (R&D)0.00.00.00.00.00.00.00.00.00.00.00.00.00.00.0(0.0)0.00.00.00.0
Selling, General & Administrative Expenses (SG&A)753.0674.0785.0803.0722.0780.0752.0645.0726.0659.0634.0704.0921.0927.0938.0762.0823.0891.01,011.01,074.0
555.0
4.8%
1,011.0
8.3%
1,188.0
9.1%
785.0
6.1%
(152.0)
(1.4%)
695.0
5.9%
526.0
4.3%
940.0
8.0%
988.0
7.7%
1,159.0
8.4%
1,350.0
9.3%
1,368.0
8.0%
2,504.0
12.2%
2,232.0
10.8%
1,800.0
8.6%
246.0
2.3%
1,750.0
12.6%
3,529.0
17.0%
3,924.0
16.5%
3,767.0
15.0%
Interest Income0.00.00.039.025.019.014.017.023.030.029.035.038.022.026.027.028.026.030.040.0
Interest Expense0.00.00.0163.0118.0180.0164.0137.0120.0115.0167.0234.0288.0340.0394.0445.0420.0403.0565.0695.0
Pre-tax Income717.0997.01,137.0694.0(418.0)551.0356.0849.0897.01,088.01,255.01,184.02,982.02,211.01,599.0(466.0)1,180.03,114.03,378.03,151.0
% effective tax rate
94.0
13.1%
286.0
28.7%
441.0
38.8%
350.0
50.4%
(65.0)
15.6%
93.0
16.9%
158.0
44.4%
278.0
32.7%
271.0
30.2%
335.0
30.8%
396.0
31.6%
404.0
34.1%
1,523.0
51.1%
403.0
18.2%
326.0
20.4%
(199.0)
42.7%
81.0
6.9%
756.0
24.3%
295.0
8.7%
776.0
24.6%
% margin
669.0
5.8%
608.0
5.0%
696.0
5.4%
362.0
2.8%
(346.0)
(3.2%)
458.0
3.9%
198.0
1.6%
571.0
4.8%
626.0
4.9%
753.0
5.5%
859.0
5.9%
780.0
4.6%
1,459.0
7.1%
1,808.0
8.7%
1,273.0
6.1%
(267.0)
(2.5%)
1,099.0
7.9%
2,358.0
11.4%
3,083.0
13.0%
2,375.0
9.5%
EPS1.611.481.831.02(0.97)1.260.561.772.052.603.222.783.895.163.83(0.82)3.367.2710.238.36
Diluted EPS1.431.391.730.98(0.97)1.210.551.722.002.543.152.733.845.103.79(0.82)3.347.2410.188.44
% margin
883.0
7.6%
1,275.0
10.5%
1,385.0
10.7%
1,010.0
7.8%
657.0
6.0%
873.0
7.5%
1,018.0
8.3%
1,085.0
9.2%
1,112.0
8.7%
1,351.0
9.8%
1,561.0
10.8%
1,632.0
9.6%
3,549.0
17.4%
2,969.0
14.3%
2,396.0
11.4%
457.0
4.3%
1,895.0
13.7%
3,722.0
17.9%
4,220.0
17.8%
4,338.0
17.3%

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FAQ

1) What is Marriott International, Inc.'s Rule of 40 (EBIT margin)?

As of today, Microsoft Corp's last 12-month Rule of 40 (EBIT margin) is 20.9%, based on the financial report for Dec 31, 2024 (Q4’2024). The average annual Rule of 40 (EBIT margin) for Marriott International, Inc. have been 41.0% over the past three years, and 24.0% over the past five years.

2) Is Marriott International, Inc.'s Rule of 40 (EBIT margin) Good?

As of today, Marriott International, Inc.'s Rule of 40 (EBIT margin) is 20.9%, which is lower than industry median of 25.6%. It indicates that Marriott International, Inc.'s Rule of 40 (EBIT margin) is Bad.

3) How does Marriott International, Inc.'s Rule of 40 (EBIT margin) compare to its peers?

As of today, Marriott International, Inc.'s Rule of 40 (EBIT margin) is 20.9%, which is lower than peer median of 31.6%. The list of peers includes ATAT, IHG, WH, HTHT, CHH, HLT, INTG, GHG, H, SHCO.