Value Sense
ULTA
Ulta Beauty, Inc. (ULTA)
Last Price$348.9(4.8%)
Market Cap$16.9B
Intrinsic value score
7/10
Good
Intrinsic value
$356.4
DCF value - $161.0 Relative value - $551.8
Undervalued
2.2%
LTM P/E
14.1x
Peer set median 35.2x
Discount rate
9.1%
ULTA
is 2.2% undervalued
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ULTA Intrinsic value

Key Highlights:
Relative Value vs Current Share Price
As of Mar 03, 2025 ULTA Relative Value is $568.9, which is undervalued by 63.1%, compared to current share price of $348.9.
DCF Value vs Current Share Price
As of Mar 03, 2025 ULTA DCF Value is $163.7, which is overvalued by 53.1%, compared to current share price of $348.9.
Methodology
Price per share, $
ULTA
Intrinsic value$356.4
Undervalued by2.2%
Current share price
348.9
Relative value
568.9
DCF value
163.7

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ULTA Historical Intrinsic Value

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ULTA vs Peer Set: Intrinsic Value Comparison

General

Intrinsic Value

Financials

Company name

Undervaluation/Overvaluation

Revenue growth

EPS growth

Net income margin

Ulta Beauty, Inc. logo
Ulta Beauty, Inc.ULTA
2.2%
9.8%
8.3%
11.5%
Median Peer Set
5.8%
10.1%
7.7%
MercadoLibre, Inc. logo
MercadoLibre, Inc.MELI
(59.3%)
37.4%
105.2%
6.8%
O'Reilly Automotive, Inc. logo
O'Reilly Automotive, Inc.ORLY
(42.7%)
5.7%
5.4%
14.3%
Amazon.com, Inc. logo
Amazon.com, Inc.AMZN
(42.1%)
11.0%
91.9%
9.3%
Sea Limited logo
Sea LimitedSE
(39.1%)
4.9%
N/A
1.2%
AutoZone, Inc. logo
AutoZone, Inc.AZO
0.9%
5.9%
12.6%
14.4%
Carvana Co. logo
Carvana Co.CVNA
5.0%
(20.8%)
N/A
4.2%
Coupang, Inc. logo
Coupang, Inc.CPNG
48.6%
18.5%
N/A
5.6%
PDD Holdings Inc. logo
PDD Holdings Inc.PDD
121.8%
80.0%
56.5%
24.2%
Alibaba Group Holding Limited logo
Alibaba Group Holding LimitedBABA
180.0%
3.5%
7.5%
8.5%
JD.com, Inc. logo
JD.com, Inc.JD
233.6%
(1.6%)
119.8%
2.2%

Explore more intrinsic value tools hub for ULTA

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Relative Value

FAQ

What is Ulta Beauty, Inc. intrinsic value?

As of Mar 03, 2025, Ulta Beauty, Inc. Intrinsic Value is $356.4. This suggests it may be undervalued by 2.2% compared to its current price of around $348.9.

What is Ulta Beauty, Inc. DCF (discounted cash flow) valuation?

As of Mar 03, 2025, Ulta Beauty, Inc.'s Discounted Cash Flow (DCF) valuation estimates its share price at $163.7. This suggests it may be overvalued by 53.1% to its current price of around $348.9, using a discount rate of 9.1% and terminal growth rate of 2.5%.

Is Ulta Beauty, Inc. overvalued or undervalued?

Ulta Beauty, Inc. is currently considered undervalued based on its Discounted Cash Flow (DCF) valuation and Relative Valuation, which estimates its share price to be $356.4, compared to a market price of around $348.9. This suggests a potential undervaluation of 2.2%.