Last Price$169.92.2%
Market Cap$2,049.2B
LTM Gross margin
58.3%
5Y avg
55.9%
Internet Content & Information industry
median
54.3%
Stock quality & Intrinsic value
8/10
(0.1%) overvalued
Alphabet Inc. Gross margin
Annual
Quarterly
LTM
Industry median
Company stand-alone
Crunching data... Almost there!
| Dec'05 | Dec'06 | Dec'07 | Dec'08 | Dec'09 | Dec'10 | Dec'11 | Dec'12 | Dec'13 | Dec'14 | Dec'15 | Dec'16 | Dec'17 | Dec'18 | Dec'19 | Dec'20 | Dec'21 | Dec'22 | Dec'23 | Dec'24 | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Gross margin | 58.1% | 60.2% | 59.9% | 60.4% | 62.6% | 64.5% | 65.2% | 58.9% | 56.8% | 61.1% | 62.4% | 61.1% | 58.9% | 56.5% | 55.6% | 53.6% | 56.9% | 55.4% | 56.6% | 58.2% |
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Alphabet Inc. (GOOG) Gross margin comparison analysis
General
LTM Gross margin
OTHER METRICS
Company name
Revenue growth
EPS growth
Net Income margin
Alphabet Inc.GOOG
58.3%
13.9%
37.7%
28.6%
Median Peer Set
52.2%
17.4%
0.0%
4.2%
Reddit, Inc.RDDT
90.2%
61.7%
332.5%
(37.2%)
Meta Platforms, Inc.META
81.7%
21.9%
62.0%
37.9%
Pinterest, Inc.PINS
79.4%
19.3%
N/A
51.1%
Zillow Group, Inc. Class CZ
76.4%
15.0%
(29.4%)
(5.0%)
Snap Inc.SNAP
53.9%
16.4%
(48.8%)
(13.0%)
Twilio Inc.TWLO
50.5%
7.3%
(88.1%)
(2.5%)
Baidu, Inc.BIDU
50.0%
(2.7%)
(15.8%)
17.8%
DoorDash, Inc.DASH
47.0%
24.2%
N/A
1.1%
Tencent Music Entertainment GroupTME
42.3%
(7.1%)
155.8%
17.7%
Spotify Technology S.A.SPOT
30.0%
18.4%
N/A
7.3%
GOOG key stats
USD
Millions
Billions
Annual
Quarterly
Trailing
Key stats
Income statement
Balance sheet
Cash Flow Statement
Valuation
Ratios
Per share
Per employee
Dividends & Yields
| Dec'05 | Dec'06 | Dec'07 | Dec'08 | Dec'09 | Dec'10 | Dec'11 | Dec'12 | Dec'13 | Dec'14 | Dec'15 | Dec'16 | Dec'17 | Dec'18 | Dec'19 | Dec'20 | Dec'21 | Dec'22 | Dec'23 | Dec'24 | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
% growth | 6,138.6 92.5% | 10,604.9 72.8% | 16,594.0 56.5% | 21,795.6 31.3% | 23,650.6 8.5% | 29,321.0 24.0% | 37,905.0 29.3% | 50,175.0 32.4% | 59,825.0 19.2% | 66,001.0 10.3% | 74,989.0 13.6% | 90,272.0 20.4% | 110,855.0 22.8% | 136,819.0 23.4% | 161,857.0 18.3% | 182,527.0 12.8% | 257,637.0 41.2% | 282,836.0 9.8% | 307,394.0 8.7% | 350,018.0 13.9% |
| Cost of Goods Sold (COGS) | 2,571.5 | 4,225.0 | 6,649.1 | 8,621.5 | 8,844.1 | 10,417.0 | 13,188.0 | 20,634.0 | 25,858.0 | 25,691.0 | 28,164.0 | 35,138.0 | 45,583.0 | 59,549.0 | 71,896.0 | 84,732.0 | 110,939.0 | 126,203.0 | 133,332.0 | 146,306.0 |
% margin | 3,567.1 58.1% | 6,379.9 60.2% | 9,944.9 59.9% | 13,174.0 60.4% | 14,806.4 62.6% | 18,904.0 64.5% | 24,717.0 65.2% | 29,541.0 58.9% | 33,967.0 56.8% | 40,310.0 61.1% | 46,825.0 62.4% | 55,134.0 61.1% | 65,272.0 58.9% | 77,270.0 56.5% | 89,961.0 55.6% | 97,795.0 53.6% | 146,698.0 56.9% | 156,633.0 55.4% | 174,062.0 56.6% | 203,712.0 58.2% |
| Operating Expenses | 1,549.8 | 2,829.9 | 4,860.5 | 6,542.1 | 6,494.3 | 8,523.0 | 12,975.0 | 16,781.0 | 20,001.0 | 23,814.0 | 27,465.0 | 31,418.0 | 36,390.0 | 45,878.0 | 54,033.0 | 56,571.0 | 67,984.0 | 81,791.0 | 89,769.0 | 91,322.0 |
| Research & Development Expenses (R&D) | 484.0 | 1,228.6 | 2,120.0 | 2,793.2 | 2,843.0 | 3,762.0 | 5,162.0 | 6,793.0 | 7,952.0 | 9,832.0 | 12,282.0 | 13,948.0 | 16,625.0 | 21,419.0 | 26,018.0 | 27,573.0 | 31,562.0 | 39,500.0 | 45,427.0 | 49,326.0 |
| Selling, General & Administrative Expenses (SG&A) | 975.8 | 1,601.3 | 2,740.5 | 3,748.9 | 3,651.2 | 4,761.0 | 7,813.0 | 9,988.0 | 12,049.0 | 13,982.0 | 15,183.0 | 17,470.0 | 19,765.0 | 24,459.0 | 28,015.0 | 28,998.0 | 36,422.0 | 42,291.0 | 44,342.0 | 41,996.0 |
% margin | 2,017.3 32.9% | 3,550.0 33.5% | 5,084.4 30.6% | 6,632.0 30.4% | 8,312.0 35.1% | 10,381.0 35.4% | 11,742.0 31.0% | 13,834.0 27.6% | 15,403.0 25.7% | 16,496.0 25.0% | 19,360.0 25.8% | 23,716.0 26.3% | 26,178.0 23.6% | 27,524.0 20.1% | 34,231.0 21.1% | 41,224.0 22.6% | 78,714.0 30.6% | 74,842.0 26.5% | 84,293.0 27.4% | 112,390.0 32.1% |
| Interest Income | 121.0 | 412.1 | 559.2 | 389.5 | 229.7 | 579.0 | 812.0 | 713.0 | 785.0 | 746.0 | 999.0 | 1,220.0 | 1,312.0 | 1,878.0 | 2,427.0 | 1,865.0 | 1,499.0 | 2,174.0 | 3,865.0 | 0.0 |
| Interest Expense | 0.8 | 0.0 | 1.2 | 389.5 | 229.7 | 579.0 | 58.0 | 84.0 | 83.0 | 101.0 | 104.0 | 124.0 | 109.0 | 114.0 | 100.0 | 135.0 | 346.0 | 357.0 | 308.0 | 0.0 |
| Pre-tax Income | 2,141.7 | 4,011.0 | 5,674.0 | 5,853.0 | 8,381.0 | 10,796.0 | 12,326.0 | 14,469.0 | 15,899.0 | 17,259.0 | 19,651.0 | 24,150.0 | 27,193.0 | 34,913.0 | 39,625.0 | 48,082.0 | 90,734.0 | 71,328.0 | 85,717.0 | 119,815.0 |
% effective tax rate | 676.3 31.6% | 933.6 23.3% | 1,470.3 25.9% | 1,626.7 27.8% | 1,860.7 22.2% | 2,291.0 21.2% | 2,589.0 21.0% | 2,598.0 18.0% | 2,282.0 14.4% | 3,331.0 19.3% | 3,303.0 16.8% | 4,672.0 19.3% | 14,531.0 53.4% | 4,177.0 12.0% | 5,282.0 13.3% | 7,813.0 16.2% | 14,701.0 16.2% | 11,356.0 15.9% | 11,922.0 13.9% | 19,697.0 16.4% |
% margin | 1,465.4 23.9% | 3,077.4 29.0% | 4,203.7 25.3% | 4,227.0 19.4% | 6,520.0 27.6% | 8,505.0 29.0% | 9,737.0 25.7% | 10,737.0 21.4% | 12,733.0 21.3% | 14,136.0 21.4% | 16,348.0 21.8% | 19,478.0 21.6% | 12,662.0 11.4% | 30,736.0 22.5% | 34,343.0 21.2% | 40,269.0 22.1% | 76,033.0 29.5% | 59,972.0 21.2% | 73,795.0 24.0% | 100,118.0 28.6% |
| EPS | 0.13 | 0.26 | 0.34 | 0.34 | 0.52 | 0.67 | 0.75 | 0.82 | 0.97 | 1.07 | 1.16 | 1.42 | 0.91 | 2.21 | 2.48 | 2.96 | 5.69 | 4.59 | 5.84 | 8.04 |
| Diluted EPS | 0.13 | 0.25 | 0.33 | 0.33 | 0.51 | 0.66 | 0.74 | 0.81 | 0.95 | 1.05 | 1.14 | 1.39 | 0.90 | 2.19 | 2.46 | 2.93 | 5.61 | 4.56 | 5.80 | 8.04 |
% margin | 2,436.3 39.7% | 4,121.9 38.9% | 6,052.1 36.5% | 8,132.0 37.3% | 9,905.0 41.9% | 12,192.0 41.6% | 14,235.0 37.6% | 16,432.0 32.7% | 18,518.0 31.0% | 21,962.0 33.3% | 24,818.0 33.1% | 30,418.0 33.7% | 34,217.0 30.9% | 44,062.0 32.2% | 51,506.0 31.8% | 61,914.0 33.9% | 103,521.0 40.2% | 91,333.0 32.3% | 97,971.0 31.9% | 112,390.0 32.1% |
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FAQ
1) What is Alphabet Inc.'s Gross margin?
As of today, Microsoft Corp's last 12-month Gross margin is 58.3%, based on the financial report for Dec 31, 2024 (Q4’2024). The average annual Gross margin for Alphabet Inc. have been 56.6% over the past three years, and 58.7% over the past five years.
2) Is Alphabet Inc.'s Gross margin Good?
As of today, Alphabet Inc.'s Gross margin is 58.3%, which is higher than industry median of 54.3%. It indicates that Alphabet Inc.'s Gross margin is Good.