	Dec'20	Dec'21	Dec'22	Dec'23	Dec'24
Revenue % growth	228.9 0.0%	484.9 111.8%	666.7 37.5%	804.0 20.6%	1,300.2 61.7%
Cost of Goods Sold (COGS)	55.0	72.6	104.8	111.0	123.6
Gross Profit % margin	173.9 76.0%	412.4 85.0%	561.9 84.3%	693.0 86.2%	1,176.6 90.5%
Operating Expenses	233.0	539.9	719.8	833.2	1,737.2
Research & Development Expenses (R&D)	117.5	257.3	365.2	438.3	935.2
Selling, General & Administrative Expenses (SG&A)	118.9	282.6	368.9	394.8	802.0
Operating Income % margin	(62.6) (27.3%)	(127.2) (26.2%)	(172.2) (25.8%)	(140.2) (17.4%)	(560.6) (43.1%)
Interest Income	0.0	0.0	0.0	0.0	0.0
Interest Expense	0.0	0.0	0.0	0.0	0.0
Pre-tax Income	(59.1)	(127.6)	(157.9)	(87.0)	(485.2)
Income Tax % effective tax rate	0.1 (0.2%)	0.3 (0.3%)	0.6 (0.4%)	3.8 (4.4%)	(0.9) 0.2%
Net Income % margin	(59.2) (25.9%)	(127.9) (26.4%)	(158.6) (23.8%)	(90.8) (11.3%)	(484.3) (37.2%)
EPS	(0.61)	(1.24)	(1.38)	(0.77)	(3.33)
Diluted EPS	(0.61)	(1.24)	(1.38)	(0.77)	(3.33)
EBITDA % margin	(60.6) (26.5%)	(124.4) (25.7%)	(164.2) (24.6%)	(126.5) (15.7%)	(560.6) (43.1%)

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FAQ

1) What is Reddit, Inc.'s Selling, General & Administrative Expenses (SG&A)?

As of today, Reddit, Inc.'s last 12-month Selling, General & Administrative Expenses (SG&A) is $800.5M, based on the financial report for Dec 31, 2024 (Q4’2024).

2) What is Reddit, Inc.'s Selling, General & Administrative Expenses (SG&A) growth rate?

Over the last year, Reddit, Inc.'s Selling, General & Administrative Expenses (SG&A) growth was 104.1%. The average annual Selling, General & Administrative Expenses (SG&A) growth rates for Reddit, Inc. have been 63.5% over the past three years, 89.8% over the past five years.

3) Is Reddit, Inc.'s Selling, General & Administrative Expenses (SG&A) growth rate Good?

Over the last year, Reddit, Inc.'s Selling, General & Administrative Expenses (SG&A) growth was 104.1%, which is higher than industry growth of 0.0%. It indicates that Reddit, Inc.'s Selling, General & Administrative Expenses (SG&A) growth is Bad.

4) How does Reddit, Inc.'s Selling, General & Administrative Expenses (SG&A) growth rate compare to its peers?

Over the last year, Reddit, Inc.'s Selling, General & Administrative Expenses (SG&A) growth was 104.1%, which is higher than peer median growth of (6.1%). The list of peers includes GOOG, META, DASH, BIDU, SPOT, SNAP, PINS, Z, TWLO, TME etc.