	Dec'05	Dec'06	Dec'07	Dec'08	Dec'09	Dec'10	Dec'11	Dec'12	Dec'13	Dec'14	Dec'15	Dec'16	Dec'17	Dec'18	Dec'19	Dec'20	Dec'21	Dec'22	Dec'23	Dec'24
Revenue % growth	5.0 (65.1%)	105.2 2,021.4%	229.0 117.7%	458.6 100.3%	649.8 41.7%	1,168.8 79.9%	2,243.1 91.9%	3,533.9 57.5%	5,192.2 46.9%	7,959.8 53.3%	10,562.9 32.7%	10,626.4 0.6%	12,549.6 18.1%	15,479.9 23.4%	15,551.0 0.5%	15,524.4 (0.2%)	19,294.9 24.3%	18,410.9 (4.6%)	19,017.1 3.3%	18,502.8 (2.7%)
Cost of Goods Sold (COGS)	2.8	30.8	84.7	165.7	236.1	317.4	602.8	1,021.6	1,864.7	3,064.6	4,369.2	5,313.8	6,372.1	7,831.6	9,099.3	7,997.2	9,967.9	9,517.7	9,188.1	9,187.4
Gross Profit % margin	2.2 44.2%	74.4 70.7%	144.3 63.0%	292.9 63.9%	413.6 63.7%	851.4 72.8%	1,640.3 73.1%	2,512.2 71.1%	3,327.6 64.1%	4,895.3 61.5%	6,193.7 58.6%	5,312.5 50.0%	6,177.5 49.2%	7,648.3 49.4%	6,451.7 41.5%	7,527.2 48.5%	9,327.0 48.3%	8,893.2 48.3%	9,829.0 51.7%	9,315.4 50.3%
Operating Expenses	3.3	41.4	72.4	135.7	179.2	266.8	468.3	761.4	1,508.4	2,817.6	4,336.5	3,798.9	3,855.6	5,297.8	5,538.6	5,448.0	7,696.9	6,524.6	6,741.0	6,359.1
Research & Development Expenses (R&D)	0.6	9.9	18.5	41.0	61.7	106.0	206.4	365.1	667.5	1,132.8	1,619.2	1,528.9	1,913.0	2,387.1	2,656.1	2,829.1	3,865.1	3,470.8	3,418.0	3,076.2
Selling, General & Administrative Expenses (SG&A)	2.7	31.4	54.0	94.6	117.5	160.8	261.9	396.3	840.9	1,684.7	2,717.3	2,270.0	1,942.6	2,910.7	2,882.5	2,618.9	3,831.8	3,053.8	3,323.0	3,282.9
Operating Income % margin	(1.1) (22.9%)	33.0 31.4%	71.8 31.4%	157.3 34.3%	234.5 36.1%	584.6 50.0%	1,172.0 52.2%	1,750.8 49.5%	1,819.1 35.0%	2,077.7 26.1%	1,857.2 17.6%	1,513.6 14.2%	2,321.9 18.5%	2,350.5 15.2%	(2,821.0) (18.1%)	(1,214.1) (7.8%)	(1,311.2) (6.8%)	(829.9) (4.5%)	3,088.0 16.2%	2,956.3 16.0%
Interest Income	1.7	5.3	6.4	6.8	4.8	9.9	51.9	137.3	212.7	323.4	375.9	352.7	466.7	673.7	877.4	776.8	860.3	929.7	1,131.6	0.0
Interest Expense	0.0	0.0	0.0	0.0	0.0	0.0	0.0	17.1	72.7	102.0	165.7	174.4	239.0	285.0	428.5	449.9	530.2	433.6	458.9	0.0
Pre-tax Income	(1.1)	38.8	80.9	166.9	245.9	599.7	1,208.0	1,895.6	1,980.6	2,348.8	6,031.8	2,185.4	3,149.3	4,135.7	(49.2)	3,347.8	1,670.5	1,505.3	3,560.2	3,978.1
Income Tax % effective tax rate	(0.1) 4.6%	1.5 4.0%	(1.7) (2.1%)	16.6 10.0%	28.9 11.8%	79.2 13.2%	183.9 15.2%	249.4 13.2%	297.3 15.0%	362.1 15.4%	871.1 14.4%	438.9 20.1%	443.2 14.1%	717.9 17.4%	282.0 (572.9%)	589.2 17.6%	493.9 29.6%	383.8 25.5%	515.6 14.5%	618.1 15.5%
Net Income % margin	(1.1) (21.9%)	37.9 36.0%	82.6 36.1%	150.3 32.8%	217.0 33.4%	520.6 44.5%	1,026.9 45.8%	1,656.5 46.9%	1,709.8 32.9%	2,139.9 26.9%	5,356.8 50.7%	1,752.1 16.5%	2,708.1 21.6%	4,173.2 27.0%	(331.3) (2.1%)	3,258.2 21.0%	1,176.5 6.1%	1,125.3 6.1%	2,870.3 15.1%	3,302.4 17.8%
EPS	(0.00)	0.01	0.03	0.05	0.08	0.19	0.37	0.59	0.61	0.76	1.92	0.63	0.98	1.50	(0.12)	1.19	0.43	0.40	1.37	1.15
Diluted EPS	(0.00)	0.01	0.03	0.05	0.08	0.19	0.37	0.59	0.61	0.76	1.91	0.63	0.97	1.49	(0.12)	1.18	0.42	0.40	1.10	1.15
EBITDA % margin	8.5 171.6%	172.9 164.4%	95.6 41.7%	275.6 60.1%	280.8 43.2%	670.2 57.3%	1,357.6 60.5%	1,913.4 54.1%	2,061.1 39.7%	2,438.5 30.6%	6,168.6 58.4%	2,767.9 26.0%	4,341.4 34.6%	4,439.2 28.7%	3,584.4 23.0%	2,079.1 13.4%	2,185.2 11.3%	2,159.9 11.7%	5,162.0 27.1%	4,996.5 27.0%

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FAQ

1) What is Baidu, Inc.'s P/BV LTM?

As of today, Microsoft Corp's last 12-month P/BV LTM is 0.8x, based on the financial report for Dec 30, 2024 (Q4’2024). The average annual P/BV LTM for Baidu, Inc. have been 1.3x over the past three years, and 1.6x over the past five years.

2) Is Baidu, Inc.'s P/BV LTM Good?

As of today, Baidu, Inc.'s P/BV LTM is 0.8x, which is lower than industry median of 1.5x. It indicates that Baidu, Inc.'s P/BV LTM is Good.

3) How does Baidu, Inc.'s P/BV LTM compare to its peers?

As of today, Baidu, Inc.'s P/BV LTM is 0.8x, which is lower than peer median of 6.4x. The list of peers includes SPOT, RDDT, DASH, META, SNAP, GOOG, PINS, Z, TME, TWLO.