	Dec'05	Dec'06	Dec'07	Dec'08	Dec'09	Dec'10	Dec'11	Dec'12	Dec'13	Dec'14	Dec'15	Dec'16	Dec'17	Dec'18	Dec'19	Dec'20	Dec'21	Dec'22	Dec'23	Dec'24
Revenue % growth	5.0 (65.1%)	105.2 2,021.4%	229.0 117.7%	458.6 100.3%	649.8 41.7%	1,168.8 79.9%	2,243.1 91.9%	3,533.9 57.5%	5,192.2 46.9%	7,959.8 53.3%	10,562.9 32.7%	10,626.4 0.6%	12,549.6 18.1%	15,479.9 23.4%	15,551.0 0.5%	15,524.4 (0.2%)	19,294.9 24.3%	18,410.9 (4.6%)	19,017.1 3.3%	18,502.8 (2.7%)
Cost of Goods Sold (COGS)	2.8	30.8	84.7	165.7	236.1	317.4	602.8	1,021.6	1,864.7	3,064.6	4,369.2	5,313.8	6,372.1	7,831.6	9,099.3	7,997.2	9,967.9	9,517.7	9,188.1	9,187.4
Gross Profit % margin	2.2 44.2%	74.4 70.7%	144.3 63.0%	292.9 63.9%	413.6 63.7%	851.4 72.8%	1,640.3 73.1%	2,512.2 71.1%	3,327.6 64.1%	4,895.3 61.5%	6,193.7 58.6%	5,312.5 50.0%	6,177.5 49.2%	7,648.3 49.4%	6,451.7 41.5%	7,527.2 48.5%	9,327.0 48.3%	8,893.2 48.3%	9,829.0 51.7%	9,315.4 50.3%
Operating Expenses	3.3	41.4	72.4	135.7	179.2	266.8	468.3	761.4	1,508.4	2,817.6	4,336.5	3,798.9	3,855.6	5,297.8	5,538.6	5,448.0	7,696.9	6,524.6	6,741.0	6,359.1
Research & Development Expenses (R&D)	0.6	9.9	18.5	41.0	61.7	106.0	206.4	365.1	667.5	1,132.8	1,619.2	1,528.9	1,913.0	2,387.1	2,656.1	2,829.1	3,865.1	3,470.8	3,418.0	3,076.2
Selling, General & Administrative Expenses (SG&A)	2.7	31.4	54.0	94.6	117.5	160.8	261.9	396.3	840.9	1,684.7	2,717.3	2,270.0	1,942.6	2,910.7	2,882.5	2,618.9	3,831.8	3,053.8	3,323.0	3,282.9
Operating Income % margin	(1.1) (22.9%)	33.0 31.4%	71.8 31.4%	157.3 34.3%	234.5 36.1%	584.6 50.0%	1,172.0 52.2%	1,750.8 49.5%	1,819.1 35.0%	2,077.7 26.1%	1,857.2 17.6%	1,513.6 14.2%	2,321.9 18.5%	2,350.5 15.2%	(2,821.0) (18.1%)	(1,214.1) (7.8%)	(1,311.2) (6.8%)	(829.9) (4.5%)	3,088.0 16.2%	2,956.3 16.0%
Interest Income	1.7	5.3	6.4	6.8	4.8	9.9	51.9	137.3	212.7	323.4	375.9	352.7	466.7	673.7	877.4	776.8	860.3	929.7	1,131.6	0.0
Interest Expense	0.0	0.0	0.0	0.0	0.0	0.0	0.0	17.1	72.7	102.0	165.7	174.4	239.0	285.0	428.5	449.9	530.2	433.6	458.9	0.0
Pre-tax Income	(1.1)	38.8	80.9	166.9	245.9	599.7	1,208.0	1,895.6	1,980.6	2,348.8	6,031.8	2,185.4	3,149.3	4,135.7	(49.2)	3,347.8	1,670.5	1,505.3	3,560.2	3,978.1
Income Tax % effective tax rate	(0.1) 4.6%	1.5 4.0%	(1.7) (2.1%)	16.6 10.0%	28.9 11.8%	79.2 13.2%	183.9 15.2%	249.4 13.2%	297.3 15.0%	362.1 15.4%	871.1 14.4%	438.9 20.1%	443.2 14.1%	717.9 17.4%	282.0 (572.9%)	589.2 17.6%	493.9 29.6%	383.8 25.5%	515.6 14.5%	618.1 15.5%
Net Income % margin	(1.1) (21.9%)	37.9 36.0%	82.6 36.1%	150.3 32.8%	217.0 33.4%	520.6 44.5%	1,026.9 45.8%	1,656.5 46.9%	1,709.8 32.9%	2,139.9 26.9%	5,356.8 50.7%	1,752.1 16.5%	2,708.1 21.6%	4,173.2 27.0%	(331.3) (2.1%)	3,258.2 21.0%	1,176.5 6.1%	1,125.3 6.1%	2,870.3 15.1%	3,302.4 17.8%
EPS	(0.00)	0.01	0.03	0.05	0.08	0.19	0.37	0.59	0.61	0.76	1.92	0.63	0.98	1.50	(0.12)	1.19	0.43	0.40	1.37	1.15
Diluted EPS	(0.00)	0.01	0.03	0.05	0.08	0.19	0.37	0.59	0.61	0.76	1.91	0.63	0.97	1.49	(0.12)	1.18	0.42	0.40	1.10	1.15
EBITDA % margin	8.5 171.6%	172.9 164.4%	95.6 41.7%	275.6 60.1%	280.8 43.2%	670.2 57.3%	1,357.6 60.5%	1,913.4 54.1%	2,061.1 39.7%	2,438.5 30.6%	6,168.6 58.4%	2,767.9 26.0%	4,341.4 34.6%	4,439.2 28.7%	3,584.4 23.0%	2,079.1 13.4%	2,185.2 11.3%	2,159.9 11.7%	5,162.0 27.1%	4,996.5 27.0%

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FAQ

1) What is Baidu, Inc.'s P/E LTM?

As of today, Microsoft Corp's last 12-month P/E LTM is 11.6x, based on the financial report for Dec 30, 2024 (Q4’2024). The average annual P/E LTM for Baidu, Inc. have been 16.9x over the past three years, and 23.8x over the past five years.

2) Is Baidu, Inc.'s P/E LTM Good?

As of today, Baidu, Inc.'s P/E LTM is 11.6x, which is higher than industry median of 3.3x. It indicates that Baidu, Inc.'s P/E LTM is Bad.

3) How does Baidu, Inc.'s P/E LTM compare to its peers?

As of today, Baidu, Inc.'s P/E LTM is 11.6x, which is lower than peer median of 16.4x. The list of peers includes DASH, SPOT, META, TME, GOOG, PINS, SNAP, RDDT, TWLO, Z.